Pimlico I'M SORRY Flowers - Thoughtful Apology Bouquets

When words feel difficult, a carefully chosen bouquet from Pimlico Florist can say "I'm sorry" with genuine warmth. Our experienced local florist team in Pimlico, just moments from Victoria Station and the elegant streets around Eccleston Square, creates apology flowers that are personal, sincere, and never generic.

Every I'm sorry bouquet is hand-crafted in our Pimlico studio using fresh, seasonal stems - from soft pastels for gentle apologies to richer tones when you want to make a bolder gesture. Whether you're sending to a home off Lupus Street, an office near Tachbrook Street Market, or a loved one in nearby Belgravia or Victoria, we'll design and deliver your arrangement with care.

Order online with confidence: our expert florists condition every stem, check colour balance, and finish each piece with a handwritten message to help you express exactly how you feel. Same-day delivery is available across Pimlico, Westminster, and into Belgravia when you order online before 3 PM.

  • Thoughtfully designed I'm sorry bouquets and arrangements
  • Trusted local florist with in-depth knowledge of Pimlico and surrounding areas
  • Reliable same-day delivery up to 3 PM, handled by our own drivers

If you're not sure what to choose, tell us a little about the situation and the recipient, and Pimlico Florist will create a bespoke apology bouquet that feels truly heartfelt.

“I'M SORRY” FLOWERS
MAKE A WISH GRAND
MAKE A WISH
£60.00
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MY ONLY
MY ONLY
£70.00
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Expertly crafted in the heart of Pimlico, this lush bouquet invites you to experience a moment of floral poetry, much like the tranquil beauty found beside the River Thames or Belgrave Road. Soft, voluminous carnations-shades of deep red, gentle pink, and creamy white-bloom together in a harmonious dance, each open blossom textured with layers of ruffled petals that almost seem to shimmer with life. Weaving through these blossoms, airy tufts of white baby's breath float like wisps of mist, adding both contrast and a dreamlike delicacy. The flowers are arranged with precision into a generous, spherical silhouette, encased in a clear glass vase where the stems are visible, attesting to the bouquet's freshness and the attentive craftsmanship of the local florist. The arrangement is captured from a slightly elevated angle, showcasing the vibrant interplay of colours and textures-each one luminous against a pristine white backdrop. This bouquet beautifully conveys warmth and heartfelt sentiment, ideal for celebrating milestones or expressing gratitude to someone special in Pimlico. Every detail, from stem to petal, speaks of care and artistry, making it a perfect floral tribute for birthdays, anniversaries, or simply to infuse a home near Warwick Square with a touch of timeless beauty.
WARM WISHES
£55.00
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HOPELESS ROMANTIC
HOPELESS ROMANTIC
£65.00
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Cradled in a clear vase, this striking Pimlico bouquet glows in soft daylight-each bloom thoughtfully placed to create an air of refined celebration and warm offering. At its heart, red roses with a velvety touch draw the eye, their passion offset by the fresh, almost creamy white of gerbera daisies, whose dark centers bring depth reminiscent of London's classic interiors. Delicate lavender lisianthus, part open and part in bud, introduce gentle notes of promise and hope, recalling strolls past the peaceful corners of Tachbrook Street. Eucalyptus leaves lend structure and cool silver-green hues, their aromatic essence mingling subtly with the sweet floral openness. Ample greenery gathers round the base, providing a sculptural backdrop and hinting at the elegance of local Pimlico parks. Fluffy white filler blooms cluster between, their lightness and texture reminiscent of dew on morning grass. This bouquet, with its soft interplay of light, colour, and natural fragrance, is a gentle companion for treasured occasions-be it a birthday in nearby Victoria, an anniversary dinner, or simply to bring fresh grace to a home by the Thames. Each element leans into the next, crafted with the attentive touch of a local florist.
VANITY FAIR
£50.00
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Every element of this radiant gift set reflects the artistic sensibility and heartfelt care you might find at a cherished Pimlico flower shop. The lush bouquet, brimming with roses in a spectrum from shimmering peach and sunset coral to warm blush and velvet pink, is crafted in a full, rounded style that suggests both abundance and intention. Many roses feature a mesmerising two-toned pattern-creamy-gold centres melting into vibrant pink and coral at the edges-evoking the shifting evening light over the Thames. Luxurious, deep green foliage frames the flowers, their satin finish and rich hue reminiscent of the elegant gardens off Lupus Street. Alongside this magnificent floral showpiece rests a bag of Thorntons Orange Crisp chocolates, its classic, understated cream packaging revealing the treats within through a tactile illustration and inviting description. Two unwrapped, glossy chocolate truffles add a note of rich decadence, subtly echoing the bouquet's sumptuous palette. The arrangement is photographed on a pure white background, allowing its warmth and vibrancy to stand proud, much like the distinctive community it represents. Whether intended as a luxurious birthday surprise, a heartfelt anniversary gesture, or a just-because treat, this pairing expresses generosity, artistry, and the enduring pleasures of thoughtful gift-giving in the heart of Pimlico.
SWEET SERENADE
£89.00
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Imagine sunlight streaming through your Pimlico window onto a stunning floral creation, where sunflower faces beam outwards, capturing every nuance of a golden summer's day. The arrangement begins with commanding yellow-orange sunflowers, each petal unfurling towards you, bordered by serene garden roses in hues of warm butter and honey. Between the blooms, unexpected bursts of red Hypericum berries add a spark of lively energy, reminiscent of vibrant moments strolling along Warwick Way. Wisps of feathery greenery swirl throughout-delicate ferns and light filler, offset by the silky blue-green leaves of eucalyptus, bringing a sense of garden freshness indoors. The clear, rounded vase is more than a vessel; it magnifies the natural structure of each stem, grounding this celebration of colour and texture in elegant simplicity. A gentle, inviting fragrance, both earthy and sweet, evokes the feeling of open spaces near St. George's Square. This bouquet radiates togetherness and optimism, perfect for sharing milestone moments, welcoming friends, or brightening any Pimlico home with the enduring glow of artisan floristry and heartfelt creativity.
SUNNY FIELDS
£70.00
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LOVE
LOVE & PASSION
£65.00
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FAIRYTALE BLISS
FAIRYTALE BLISS
£60.00
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LIKE A ROYAL
LIKE A ROYAL
£85.00
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AMALFI LOVE
AMALFI LOVE
£59.00
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AMAZON SANGRIA
AMAZON SANGRIA
£50.00
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AMOUR
AMOUR
£50.00
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BRIGHT KISS
BRIGHT KISS
£55.00
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This image captures a classic romantic gift set in a clean, white studio space, reminiscent of a bouquet prepared for same-day delivery to a quiet Pimlico mews. Dominating the left side is a clear glass vase, unadorned and elegant, allowing the flowers within to tell the story. Rising from the water-filled base, their stems neatly gathered, are around twelve deep red roses. Each bloom is rich and velvety, with petals that curl and layer upon one another in intricate spirals. Some roses are newly opened, holding a sense of promise, while others are fully expanded, revealing lush crimson hearts that speak of deep affection. The red tones are intense yet refined, hinting at burgundy in the shadowed folds. Interlaced among the roses, clouds of delicate white baby's breath form a soft halo, tiny star-shaped blossoms that create an almost mist-like contrast against the stronger reds. Slender green stems and a few glimpses of darker foliage add structure and depth, as if the bouquet has just been lifted from the workbench of a seasoned Pimlico florist. To the right of the arrangement, a medium-sized teddy bear sits contentedly. Its light-brown plush fur looks thick and comforting, textured enough that you can almost feel its softness under your fingertips. The bear faces forward with kind black button eyes, a small black nose, and a subtle stitched smile that gives it a gentle personality. A dark brown satin-style ribbon is tied neatly around its neck, the ends resting just above its rounded tummy. Its paws rest loosely at its sides, creating a relaxed, approachable posture. Together, the roses, baby's breath, and teddy bear evoke thoughts of thoughtful surprises-perhaps an anniversary dinner near Warwick Square, a birthday wake-up gift, or a quiet gesture of love sent across Pimlico on a rainy afternoon.
FOREVER & TEDDY BEAR
£80.00
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Fresh Flowers with Next Day Delivery
FRESH BLOSSOM
£64.50
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IN THE STARS
IN THE STARS
£60.00
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LIME ZEST
LIME ZEST
£50.00
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MARVELOUS BLOOMS
MARVELOUS BLOOMS
£63.00
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A vibrant hand-tied bouquet is shown upright against a clean white background, every petal and leaf illuminated as if in soft natural daylight. Several large pink roses sit at the centre, their petals unfurling in gentle spirals that convey warmth and affection, like a thoughtful gift arriving at a flat off Warwick Way. Surrounding them, golden-yellow gerbera daisies with chocolate-brown centres add a joyful, almost playful note, their daisy-like faces bringing to mind sunshine over nearby St George's Square. Above and between these warmer tones, spires of rich blue delphinium rise gracefully, each stem dotted with many small blossoms that create a cool, serene contrast and give the composition height and movement. The bouquet is anchored by abundant greenery in multiple textures: airy fern fronds peek from the edges, clusters of bright green, cushion-like filler foliage tuck between the flowers, and bold, glossy leaves curve elegantly around the base, some subtly striped in lighter green to add visual interest. Slender stems tipped with tiny buds extend lightly beyond the main mass of blooms, introducing a sense of freshness and new growth. The stems are neatly gathered and bound with a soft, pale wrap and tied finish, leaving the natural green stems visible in a tidy bundle. This carefully constructed design feels modern yet welcoming, the sort of mixed arrangement a Pimlico resident might choose to celebrate a promotion, welcome a new neighbour, or bring a burst of colour to a riverside apartment, while still keeping the focus on the simple beauty of pink, yellow, and blue flowers against lush green foliage.
NATURAL POETRY
£60.00
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PINK CASHMERE
PINK CASHMERE
£59.00
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SPRING CHARM
SPRING CHARM
£57.00
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STRIKING BEAUTY
STRIKING BEAUTY
£65.00
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VIBRANT DELIGHT
VIBRANT DELIGHT
£60.00
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WAIKIKI SUNSET
WAIKIKI SUNSET
£69.00
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WILD AT HEART 2
WILD AT HEART
£59.00
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Imagine holding this radiant bouquet, freshly crafted by Pimlico Florist, its bouquet of textures and colours echoing the spirit of nearby Tachbrook Street Market. Deep red roses and rich chrysanthemums, their petals lush and inviting, create the feeling of holding a celebration in your arms. Soft peach and apricot roses nestle within, lending a gentle luminescence that softens the passionate reds, like golden light over the Thames on a summer evening. Fine gypsophila, sprinkled throughout, resembles a cloud of morning mist, each white bloom a promise of renewal-much like springtime strolls through Pimlico Gardens. The robust stems are anchored in clear water, reinforcing freshness and vitality with every glance. Glossy greenery forms a natural frame, grounding the abundance of colour with a scent evocative of open markets and riverside gardens. Artfully composed, each detail invites closer inspection: the silken petals, feathery gypsophila, and vibrant greens mingling in perfect harmony. This bouquet is ideal for marking joyous occasions, be it a birthday celebration along Vauxhall Bridge Road or a heartfelt gesture to someone cherished. The arrangement feels alive with uplifting spirit, a gentle congratulations and radiant beauty, destined to light up any Pimlico home.
WONDROUS BLOOMS
£50.00
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YOU ARE EXQUISITE
YOU ARE EXQUISITE
£65.00
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